About Us

We Help Businesses Work Better.

Clear websites. Strong platforms. Smarter tools.
Built for growth, built for you.

"We Care Deeply about growth, putting people first above all."

Our Story

It Started with a Frustration and a Vision

Too many businesses get sold shiny websites and “marketing packages” that don’t move the needle.

Soft Solutioners was built to change that.

Whether a business needs to attract more clients or run more efficiently from the inside, we build systems that support both.

From day one, our goal has been clear:

Build digital tools that actually help people grow not just spend.

We’re a global team of designers, developers, and strategists who lead with clarity, avoid fluff, and stay focused on results that matter.

Whether it’s a solo founder or a 20-person team we treat every project like a partnership, not a transaction.

1

It Started With a Simple Dream

Moved to the U.S. with a creative mind and a goal: to build something real. Balancing a day job with late-night freelance work, I said yes to every opportunity that came my way; learning, building, surviving

2

Officially a Business, Still a One-Man Show

Registered Soft Solutioners as an LLC. No clients lined up, no team behind me, just grit, small wins, and a few friends who believed in the vision and lent a hand when I needed it.
3

Post-COVID-19 Momentum Changed Everything

As the world shifted, so did the business. Projects grew, systems improved, and a small team came together. The workflow got smoother. We started getting real results, and referrals followed.
4

Cracked the Upwork Code

After an early struggle on platforms like Upwork, we found our rhythm. Built strong relationships, earned Top Rated status, and worked with clients who became long-term collaborators, and part of our journey.

5

Today: 100+ Projects and Still Growing

We’ve helped founders, teams, and startups streamline, scale, and show up strong online. What started as a grind is now a system. And we’re just getting started
6

What’s Next: Building Bigger, Smarter Systems

We’ve helped founders, teams, and startups streamline, scale, and show up strong online. What started as a grind is now a system. And we’re just getting started

What We Believe

Values That Shape Every Project We Deliver

Clarity Over Complexity

We keep things simple and focus on solutions that actually work.

Build to Perform

Everything we build websites, apps, automation, and CRMs designed to do a job.

Partner, Not Vendor

We don’t just hand over projects. We build wins together.

Human First, Always

We listen, we care, and we work as a part of your team. Because we are.

Founder

From The Founder

Soft Solutioners wasn’t built overnight. It began with long nights, side hustles, and a deep belief that good design and smart systems can make real impact, not just for startups, but for companies ready to grow with intention.

I started this journey with no roadmap; just a commitment to honest work, and a drive to help people make sense of the chaos that often surrounds digital growth. Over time, we’ve grown from a small solo setup into a full team of specialists working across branding, websites, apps, automation, and complex business systems.

What’s never changed is how we work: clear communication, custom solutions, and a mindset that sees every client as a long-term partner.

Whether you’re a founder just starting out or an established business with a real operation behind you; if you need a team that gets both the human side and the tech side of growth, we’re here for it.

Ovais Shaikh Founder, Soft Solutioners